Communications and Public Relations
Pictured here with GCPG President, Eric Groh, Tara Carino with Preeminent Partners public relations firm executed an aggressive media campaign in to publicize that help is indeed available for problem gambling in Atlanta, Macon, Augusta, McDonough and other locations in Georgia. As Account Lead, Ms. Carino did a fantastic job shining a light on the extent of gambling addiction in Georgia. Two stories ran in 4 evening news slots on WSB 2 and CBS 46. Per Nielsen ratings, over 250,000 residents of Georgia, Florida and Tennessee received the message that there are 380,000 problem gamblers in Georgia at a cost of over $300,000,000 per year.
The news items can now read on the Atlanta Journal Constitution website and several other news sources. Our message to Georgian’s is to not become complacent, “Stay Uncomfortable”.
